Thursday, April 19, 2007

Course to combine entrepreneurship and arts: Dr. Elliot McGucken @ UNC

Course to combine entrepreneurship and arts

Students who always have dreamed of seeing their name on the silver screen, attributed to a famous work of art or associated with a famous symphony can start attaining these goals next semester.

Regardless of the focus of interest, Elliot McGucken, professor of physics and programming, said these dreams can become a reality through the course Artistic Entrepreneurship and Technology 101.

The course, which will be offered during the spring 2006 semester, was made possible through the Carolina Entrepreneurial Initiative Innovations Fund.

This $11 million effort, funded in part by the Ewing Marion Kauffman Foundation, seeks to incorporate entrepreneurship education into all aspects of campus life - creating the knowledge to launch ventures of all kinds.

The course will be open to 40 students who have "a prerequisite in passion," McGucken said. Students are required to submit an essay describing their ambitions to demonstrate their enthusiasm.

For more information visit artsentrepreneurship.com.

The CEI sponsorship allows students to work alongside movie producers and record dealers to realize their potential within an ever-changing industry.

"What was once offered only in New York or Los Angeles is now available right here in Chapel Hill," McGucken said.

The basis of the class is organized around an independent project.

Programers, artists, musicians, writers and designers will collaborate to create an entrepreneurial plan from which their dreams can flourish.

Vision progresses into a business plan, which creates the possibility of expression for each talent within the group, McGucken said.

The background details exist in the development, promotion and distribution of a venture, which requires the exploration of many facets of a particular industry.

It is important that the members of the group come together to function as a unit, McGucken said.

Students will be required to post a blog charting their progress and providing article resources from trade journals to other members of the class.

By studying the careers of several famous artists, entertainers and entrepreneurs, students will see how others created a venue in which to launch a career.

The diligent student will leave the class with a tangible product of his or her dream as pursued during the semester, whether it be a record label or an art portfolio.

McGucken's personal entrepreneurial career began nearly 10 years ago with the establishment of jollyroger.com, a Web site that is dedicated to classic literature.

Today McGucken manages more than 30 Web sites aimed at providing an outlet for independent artists and creators.

He also has published four books including two novels and a poetry collection.

McGucken said the class will serve as a great way for ambitious students to pursue their goals.

"The course gives an opportunity for one to follow his dream."

http://media.www.dailytarheel.com/media/storage/paper885/news/2005/10/05/University/Course.To.Combine.Entrepreneurship.And.Arts-1366605.shtml

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